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# Hughes Media Digital Agency: Best digital marketing agency in Atlanta, Hughes Media offers customized, intelligent, and targeted digital marketing solutions.

## Sitemaps
[XML Sitemap](https://www.hughesmedia.us/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [How AI Is Changing Search: What Atlanta Businesses Need to Know About The Google Search Update](https://www.hughesmedia.us/how-ai-is-changing-search/): Behind every one of those answers, an AI is deciding which businesses to recommend. Here is how AI is changing search and what it means for yours.
- [Google Just Removed FAQ Rich Results From Search: What It Means for Your SEO](https://www.hughesmedia.us/google-removes-faq-rich-results-2026/): By the Hughes Media Team
- [How Hughes Media Cut PPC Conversion Costs by 47% (A Real B2B Google Ads Case Study)](https://www.hughesmedia.us/reduce-ppc-costs-case-study/): In this case study, we helped a B2B client reduce PPC costs by 47% per conversion by rebuilding their tracking foundation, cleaning up campaign structure, and focusing spend on the regions and searches that actually produced qualified leads.
- [Hughes Media Raleigh: Expert Digital Marketing for North Carolina Businesses](https://www.hughesmedia.us/digital-marketing-agency-raleigh-north-carolina/): If you are a business owner in Raleigh, Durham, or anywhere in the Triangle, finding a digital marketing agency and partner who actually understands your market can feel like a full-time job on its own. Most agencies pitch big promises and deliver templated strategies. You deserve better than that.
- [AI-Driven Marketing: Tools and Trends Businesses Should Adopt](https://www.hughesmedia.us/ai-in-digital-marketing/): AI-driven marketing uses machine learning, automation, and predictive analytics to improve personalization, campaign efficiency, and ROI. By analyzing real-time behavioral data, businesses can move from reactive tactics to proactive, data-backed strategies that support more efficient growth.
- [Digital Marketing for Home Services: A Complete Guide](https://www.hughesmedia.us/digital-marketing-for-home-services-a-complete-guide/): Digital marketing for home services uses search, ads, your website, and tracking to generate calls, leads, and booked jobs consistently. This home service digital marketing guide shows what works now, how the pieces fit, and how to build a predictable lead engine.
- [The Evolution of Digital Marketing: From Keywords to AI Search](https://www.hughesmedia.us/the-evolution-of-digital-marketing-from-keywords-to-ai-search/): Digital marketing has evolved from getting clicks from keywords to earning trust by giving the best answer. In today’s AI search era, visibility depends on clarity and credibility rather than keyword repetition.
- [What Does a Full-Service Digital Marketing Agency Actually Do?](https://www.hughesmedia.us/what-does-a-full-service-digital-marketing-agency-actually-do/): A full-service digital marketing agency plans, runs, and improves your marketing across channels so you get more leads and sales. These marketing services connect strategy, creative, and tracking so your marketing works like one system instead of a pile of random tactics.
- [How We Rebuilt Davis & Sons Plumbing’s Digital Foundation](https://www.hughesmedia.us/plumbing-website-ownership-case-study/): In the world of home services, a company’s website is often the first and most critical impression made on potential customers. For Davis & Sons Plumbing, a respected plumbing company serving Powder Springs and the greater Atlanta area, a lack of website ownership turned their digital presence into a cautionary tale.
- [Why Your Website Needs Schema Markup](https://www.hughesmedia.us/why-websites-need-schema-markup/): Standing out on Google today means more than just publishing great content. With the rise of AI-powered search results and advanced ranking features, schema markup has become one of the most powerful tools for increasing visibility. At Hughes Media, a leading digital marketing agency in Atlanta, we’ve seen firsthand how structured data transforms search performance across industries.
- [How to Build a Strong Online Presence with a Plumbing Marketing Agency](https://www.hughesmedia.us/strengthen-your-plumbing-business-online/): A solid online presence is no longer optional for plumbing businesses—it's essential. Most of your potential customers start their search online, looking for services with just a few clicks. But having a website alone won’t cut it; you need to be visible, engaging, and easy to find. That’s where a plumbing marketing agency like Hughes Media makes a difference.
- [Effective SEO Strategies for Plumbing and HVAC Companies: A Simple Guide to Boost Your Business](https://www.hughesmedia.us/seo-strategies-for-plumbing-and-hvac-companies/): If you’re running a plumbing or HVAC company, you’ve probably noticed the competition is fierce. Sure, word of mouth is great, but in today's digital age, you’ve got to show up where your customers are looking — and that’s online. That’s where SEO, or Search Engine Optimization, comes into play. Partnering with an Atlanta digital marketing agency can be a game-changer for local service companies like yours, making sure you get seen by the right people at the right time. In this guide, we’ll walk you through some simple, effective strategies to help your website stand out.
- [How to Optimize Your Plumbing Website for Local SEO](https://www.hughesmedia.us/how-to-optimize-your-plumbing-website-for-local-seo/): Local SEO is essential for plumbing businesses aiming to reach customers in their area. By optimizing your website for local searches, you can increase your online visibility, attract more local clients, and grow your business. While working with a plumbing marketing agency can streamline/scale this process and yield better results, there are foundational tactics you can do yourself that will benefit your business.
- [Why is Local SEO Important for Plumbers? Here Are 10 Key Reasons](https://www.hughesmedia.us/local-seo-for-plumbers/): Fortunately, there is a solution. Local SEO for plumbers can significantly boost your online presence, making it easier for local customers to find and choose your services. In this blog post, we’ll provide ten reasons why local SEO is essential for plumbing businesses. We’ll also provide actionable insights and answer some FAQs to help you enhance your online visibility.
- [Exploring the SEO Landscape: 2024 Predictions and Strategies](https://www.hughesmedia.us/2024-seo-trends/): As 2024 is just beginning, companies may begin to worry about how to improve their SEO strategies in the new year. The first step to creating those successful strategies is looking ahead and staying on top of what will be trending. Below are some of the top SEO trends predicted for 2024 and strategies to utilize that information to create successful webpage content.
- [Adapting to the Era of Voice Search: SEO Best Practices](https://www.hughesmedia.us/voice-search-seo-strategy/): In today's digital landscape, the way we handle search engine optimization (SEO) is always changing. One of the most noticeable changes lately has been the surge in voice recognition technology. With virtual assistants such as Siri, Alexa, and Google Assistant becoming part of our daily routines, it's now more crucial than ever for businesses to adapt their content for voice searches. Understanding and implementing the key best practices for the era of voice search is vital, enabling businesses to effectively optimize their content for this evolving landscape.
- [Holistic Digital Marketing: How to Seamlessly Integrate SEO, Content, Social, and More](https://www.hughesmedia.us/holistic-digital-marketing/): The fast-paced digital world we live in today is an unforgiving one. Businesses that can’t keep up with the pace and that can’t adapt to ever-changing trends and conditions are doomed to failure or, at best, just scraping by.
- [PPC Power Play: Maximizing ROI with Pay-Per-Click Advertising Campaigns](https://www.hughesmedia.us/maximize-roi-with-ppc-ads-campaign/): Pay-per-click (PPC) advertising is pretty much exactly what it sounds like. It uses search engines like Google and Bing in tandem with tailored ads to bring in new business. According to Google, companies can expect a return on investment (ROI) of $2 for every $1 they put into Google Ads. It’s a pretty attractive number, honestly.
- [SEO’s New Brain: Decoding AI’s Impact on Content Strategy and Online Success](https://www.hughesmedia.us/impact-of-ai-on-content-strategy/): As we stroll down the digital memory lane, SEO has transformed from being just about keyword stuffing and link building to a sophisticated art that marries quality content with a great user experience. But hold on - there’s a new player in town. A revolution is quietly shaping the world of SEO: Artificial Intelligence (AI). Today, we’ll explore the deep implications of this union and the profound impact AI has on content strategies and online success.
- [Nail Email Marketing with Top CTR Boosting Tactics](https://www.hughesmedia.us/email-ctr-boosting-tactics/): In today's fast-paced digital landscape, email remains a cornerstone of effective marketing. But the real magic happens when your email doesn't just get opened, but compels a click - and then, the ultimate goal, a conversion. With a flood of emails in everyone's inbox, how can you ensure your message stands out? Enter: the world of CTR (Click Through Rates) and conversion rates. Let's dive in!
- [Dominate Local Search: 7 Essential Local SEO Tips for HVAC Companies](https://www.hughesmedia.us/best-hvac-tips-to-dominate-local-search/): A solid presence is crucial to reaching potential customers actively searching for HVAC services. This is why local SEO (search engine optimization), or the art of ranking high on Google search, plays a crucial role in your visibility. We’re breaking down seven steps to attract qualified leads to your small business using SEO. Let’s help your HVAC company thrive in today’s modern digital landscape. 
- [Supercharge Local Plumber SEO with AI Tools](https://www.hughesmedia.us/use-ai-tools-for-plumber-seo/): Scientists have been working on developing increasingly advanced Artificial Intelligence (AI) technologies for decades, and we've really seen the payoff of that effort over the past several months. When OpenAI's ChatGPT went live in November of 2022, it proved that computers and algorithms could learn the complexities of human language, such as nuance, context, and humor.  
- [10 Reasons Why Your Business Absolutely Needs SEO](https://www.hughesmedia.us/why-businesses-need-seo/): These days, you hear a lot about SEO, which is short for search engine optimization. You also hear a lot about how critical it is for businesses in today’s marketplace, and for a number of good reasons, that’s true. In fact, any business without effective SEO is going to have a great deal of trouble growing, thriving, and even getting by.
- [How Digital Marketing Helps to Grow Your Business](https://www.hughesmedia.us/digital-marketing-helps-grow-business/): Small and medium-sized enterprises (SMEs) make up the vast majority of businesses in the country. Compared to giant corporations with a nationwide or worldwide name and brand recognition, they have a tougher challenge when it comes to growing.
- [Medical Marketing Excellence: 2023 Gold Aster Award](https://www.hughesmedia.us/hughes-media-award-winning-advertising/): We proudly announce that Hughes Media is a gold award honoree through the Aster Awards. The Aster Awards is one of the largest and most respected national/international competitions. This elite program recognizes outstanding excellence in healthcare advertising & marketing.
- [Google Analytics 4 (GA4) Advantages & Disadvantages](https://www.hughesmedia.us/ga4-advantages-and-disadvantages/): Not too long ago, in October 2020, Google created the newest edition of Google Analytics—Google Analytics 4(GA4). In sum, Google Analytics 4 is an incredibly powerful marketing tool, and it has features that are sure to help any business better market its products or services.
- [Plumber SEO: 8 Strong SEO Tips to Boost Your Presence Online](https://www.hughesmedia.us/seo-for-plumbers/): Seo for plumbers  is the process of using search engine optimization best practices to improve your plumbing company’s online presence. Its main goal is to have your website appear on the first page of search engine results for your target keywords (more on this later). 
- [Digital Marketing Strategies for 2023](https://www.hughesmedia.us/digital-marketing-strategies-for-2023/): The digital world is continually evolving and expanding. Decades ago, your business could get by with a simple website and some PPC ads. Now, potential customers expect to engage with brands via email, social media, search, and apps.
- [9 SEO Tips For HVAC Companies](https://www.hughesmedia.us/9-seo-tips-for-hvac-companies/): As an HVAC business owner, you know that online visibility is paramount in your industry. The more people that visit your website, the more leads your company gets. But how exactly do you increase your website traffic? This is where HVAC SEO comes in.
- [SEO For Beginners: 11 Key Steps to Boost Organic Traffic](https://www.hughesmedia.us/11-key-steps-for-seo-beginners/): If you’re new to SEO, the thought of optimizing your website for search engines can be daunting. But it doesn’t have to be. In fact, with a little know-how and some elbow grease, you can implement a solid SEO strategy for your business without breaking a sweat.
- [Top 7 Benefits of Digital Marketing](https://www.hughesmedia.us/top-7-benefits-of-digital-marketing/): In today's digital world, it's more important than ever for a business to have a strong online presence. Consumers are increasingly turning to the internet to research products and services before making a purchase, and if you want your business to stay competitive, you need to be visible where they're looking. This is where digital marketing comes in.
- [Google’s Helpful Content Update & Best Practices](https://www.hughesmedia.us/google-helpful-content-best-practices/): As Google promised, the helpful content algorithm update is now rolling out. This update rewards content that is written for people first and de-emphasizes content that is written primarily for search engines.
- [Digital Marketing for Plumbers: 8 Strategies to Grow Your Business](https://www.hughesmedia.us/digital-marketing-for-plumbers/): “I want to be busier, wealthier, and happier with the state of my business.” Does this sound about right?
- [How to Create a Successful Content Marketing Strategy in 9 Steps](https://www.hughesmedia.us/successful-content-marketing-9-steps/): Today, content marketing continues in the digital era as a way for your brand to inform, engage and create relationships with your ideal customer well before they’ve made the decision to buy your product or service. If a sale is the finish line, content marketing is the training plan needed to win the race. Without further ado, follow these steps to create a winning content marketing strategy.
- [Hughes Media Secures a Spot on Clutch’s List of Top SEO Companies in Georgia](https://www.hughesmedia.us/hughes-media-secures-a-spot-on-clutchs-list-of-top-seo-companies-in-georgia/): The internet is such a great place to advertise and meet new clients! One of the most effective strategies is SEO. Despite being one of the newest kids on the block, it proved to be one of the most efficient ways on how you can reach your target audience online. Hughes Media helps companies and businesses understand SEO and its processes. We are dedicated to helping you reach your goals using SEO and digital marketing.
- [Top on the Fly Google Analytics Reports](https://www.hughesmedia.us/top-on-the-fly-google-analytics-reports/): Do you find yourself checking Google Analytics and floating through the reports only to leave the platform without gaining actionable insight? Hello, data cobwebs! Here’s to clearing things up with my 3 favorites on the fly Google Analytics reports. 
- [Tips to Boost Organic Traffic on Your Website in 2021](https://www.hughesmedia.us/tips-to-boost-organic-traffic-on-your-website-in-2021/): If you are here, you are likely looking for tips to improve your website's organic traffic. If you are not content with the current number of sessions, you indeed have reached the right page. Without further ado, let us give you a few tips that are tried and tested by top digital marketing agencies that are sure to boost the organic traffic to your website without breaking the bank.
- [What Are the Guidelines for Choosing the Right Keywords for PPC?](https://www.hughesmedia.us/what-are-the-guidelines-for-choosing-the-right-keywords-for-ppc/): Pay-per-click or PPC is a very effective online marketing and advertising model which is primarily designed for driving traffic to a website. The advertiser will pay the ad publisher for each click on the advertisement. There are various advertising networks through which the majority of PPC advertising takes place. Though the demands of PPC services are very high, the process is not as simple as it sounds. In fact, running the first campaign for PPC can be quite a daunting task.  This leaves many businesses looking for experienced and professional PPC management.
- [Is PPC Equally Important As SEO to Rank for Keywords?](https://www.hughesmedia.us/is-ppc-equally-important-as-seo-to-rank-for-keywords/): Businesses today understand the importance of a strong online presence. In fact, many businesses’ sole source of leads is their website. Just having a website is not enough, it is important that it is properly optimized so that when people search for keywords relevant to you, your website appears high in the search results. And this process of optimizing the website is known as SEO (Search Engine Optimization). Generally, the job of website optimization is trusted to a specialized SEO company. This is done as these agencies have qualified and experienced SEO and online marketing professionals on their team, who stay aware of the ever-changing algorithms used by major search engines. Various online strategies are implemented to achieve successful search engine optimization.
- [Top 5 Digital Marketing Strategies That Actually Work for Businesses in 2020](https://www.hughesmedia.us/top-5-digital-marketing-strategies-that-actually-work-for-businesses-in-2020/): Competition is increasing incessantly in the business world. Each business is trying to outdo the other in some way or the other. Among the different kinds of marketing strategies that the businesses are investing in, digital marketing is a leading one. The greatest advantage of the digital world is that it never sleeps. Therefore, smart businesses are trying to leverage the benefits of this digital world by following digital marketing strategies. If you are a business in Atlanta, it is recommended that you get in touch with top digital marketing companies for giving your business the much-needed boost. It has been studied from surveys and reports that almost a 10% increase in marketing budget will be seen by 2024, and in this, digital marketing will occupy a crucial space.
- [How Important is Content in a Digital Marketing Strategy?](https://www.hughesmedia.us/how-important-is-content-in-a-digital-marketing-strategy/): Online marketing has become one of the most popular forms of marketing for most businesses. With this kind of marketing strategy, it is possible to reach out to many people at the same time. Among different types of online marketing strategies, digital marketing in Atlanta needs special mention. There are various components that make up a solid digital marketing strategy. Right from search engines to social media platforms, there are various areas that need to be focused on in this kind of online marketing strategy. However, whatever be the way of digital marketing, there is one thing that is crucial in all the modes – content. Experienced digital marketing experts working in top digital marketing agencies have opined that content is what establishes a connection with the target audience and potential clients. In fact, content is also the bridge for other kinds of marketing techniques.
- [What Is Schema Markup & Why Is It Important for SEO?](https://www.hughesmedia.us/what-is-schema-markup-why-is-it-important-for-seo/): In the world of SEO, there is hardly anything that remains static. What is deemed as the latest SEO technique now is likely to become outdated soon. Schema markup is now being touted as a useful means to let your website stand out in the crowd of competitors. The top SEO companies in Atlanta keep updating their SEO strategies to suit evolving algorithm requirements.
- [No Travel, No Problem: Use these Crucial Tools to Increase Business During COVID-19](https://www.hughesmedia.us/no-travel-no-problem-use-these-crucial-tools-to-increase-business-during-covid-19/): As businesses take the recommended cautionary measures to prevent the spread of COVID-19, many Americans are concerned about the disruption of ‘business as usual’ as they implement strict work-from-home policies. These new standards are hindering the typical in-person business meetings we’ve used strategically for decades. Recent travel restrictions resulting from COVID-19 have further reduced our ability to host business meetings that include representatives from around the globe.
- [Start SMART in 2023:  How to Set (and Achieve) SMART Marketing Goals for your Business](https://www.hughesmedia.us/start-smart-in-2020-how-to-set-and-achieve-smart-marketing-goals-for-your-business/): Have you set goals in the past, and failed to achieve them?
- [COLORING YOUR BRAND](https://www.hughesmedia.us/coloring-your-brand/): But before getting into the specifics on why color is so vital for your brand, let me explain what Color Psychology is all about.
- [Hughes Media Announced as UpCity Local Excellence Award Winner](https://www.hughesmedia.us/hughes-media-announced-as-upcity-local-excellence-award-winner/): Hughes Media, a digital marketing agency in Atlanta, is proud to announce it has been awarded the UpCity Local Excellence Award. This award honors the top 20 marketing service providers in the Atlanta area.
- [1 Tip to Drastically Improve Your Videos](https://www.hughesmedia.us/1-tip-to-drastically-improve-your-videos/): We’ve all heard it before. Video marketing is on the rise and is not going anywhere anytime soon. It is crucial to be creating not just video content but great video content if you want to be competitive. The best way to improve the quality of your video is by investing a little extra time and creating a video script. Using this tool will improve the clarity of your message which in turn will give you the results you’ve been looking for.
- [Guide to Video Storage & Cloud Back-ups for Marketing Companies](https://www.hughesmedia.us/guide-to-video-storage-cloud-back-ups-for-marketing-companies/): Video is one of the most powerful tools a marketing company can utilize in today’s online world. Research conducted by Hubspotshows that 54% of consumers want to see more video content from brands they support and that video marketers get 66% more qualified leads per year (Optinmonster, 2019). Integrating video production into your marketing is more important than ever but with that comes enormous amounts of data that needs to be held onto. Here at Hughes Media we’ve recently created a solution for video storage and back-up processes. We’ll walk you through the necessary steps to ensure your videos stay safe.
- [What You Should Know About LinkedIn Video Ads](https://www.hughesmedia.us/what-you-should-know-about-linkedin-video-ads/): Did you know that 64% percent of consumers make a purchase after watching branded social videos? Video content is being watched more than ever before which is why LinkedIn is now incorporating video ads into its feed. Auto-playing videos significantly increase website traffic and generate more leads.  If you or your company are focused on B2B targeting, using LinkedIn video ads as a tool increases your potential to successfully capture your target demographic. 
- [4 Tips to Maximize Instagram Video Ads](https://www.hughesmedia.us/4-tips-to-maximize-instagram-video-ads/): Now is the time to refine your video ad strategy. Of course, you’ll first want to confirm your target audience makes use of Instagram and what style of messaging will resonate with them. (We can help with that!) Once you do, how can you differentiate your Instagram video ads to stand out from the crowd? Here we provide four tips that will establish a strong presence and get your message in front of your intended audience.
- [Best Practices for Facebook Video Ads](https://www.hughesmedia.us/best-practices-for-facebook-video-ads/): Are your facebook ads effective? Do you have an engaging social content strategy? Position yourself for social advertising success and follow the most trending best practices.
- [Updating Brand Logos: Re-Design or Refresh?](https://www.hughesmedia.us/updating-brand-logos-re-design-or-refresh/): Over the course of time, logos can grow outdated or tired. Large companies with long histories encounter this quite often. They are successful for so long that their logos require an update from time to time to keep from growing stale. For some examples, just take a look at the progression of logos for companies such as Apple, Google, and Pepsi. Even the most subtle changes keep them modern and clean.
- [Our Brightest Takeaways from Digital Summit 2019](https://www.hughesmedia.us/our-brightest-takeaways-from-digital-summit-2019/): One of our Hughes Media digital marketing specialists attended this year’s Digital Summit 2019 conference in Phoenix, AZ to confirm the latest trends as well as the expected breakthroughs in the coming months. Here, we share the most important takeaways from the conference so you can add them to your digital marketing strategy.
- [8 Voice Search SEO Tips](https://www.hughesmedia.us/8-voice-search-seo-tips/): By 2020, projections suggest that more than half of all searches will be conducted by voice search. This means, your site needs to optimize for the key factors that will keep your brand in front of your customers.
- [Video Should be Your Company’s #1 Priority](https://www.hughesmedia.us/video-should-be-your-companys-1-priority/): In 2022, video traffic will account for 82% of all traffic.
- [Real Estate Marketing](https://www.hughesmedia.us/real-estate-marketing/): Hughes Media created a cohesive brand image for East Point Estates through consistent messaging and the use of cohesive graphic design elements across all channels.
- [Guide to a Successful Social Media Strategy](https://www.hughesmedia.us/guide-to-a-successful-social-media-strategy/): In this blog post, we will discuss some of the action steps and key decisions that will help you generate a successful social media strategy.
- [Digital Marketing Trends to Watch in 2019](https://www.hughesmedia.us/digital-marketing-trends-to-watch-in-2019/): You’re reading this blog because you are a Hughes Media partner or because you are keenly interested in how to enhance your digital marketing efforts. In either case, you’re paying attention to the direction digital marketing is taking and what to watch for in the coming year.
- [Happy Holidays from Hughes Media](https://www.hughesmedia.us/happy-holidays-from-hughes-media-2/): What is your favorite holiday movie? Hughes Media got together to share ours! Take a look!
- [Effective Holiday Engagement Strategies](https://www.hughesmedia.us/effective-holiday-engagement-strategies/): Of course, the most effective digital marketing strategies are planned well in advance and incorporated across the year. However, there is always the opportunity to insert and adjust plans as opportunities arise.
- [How to Compete with Brands that Have Bigger Budgets](https://www.hughesmedia.us/how-to-compete-with-brands-that-have-bigger-budgets/): Small scale and startup companies may seem to face an uphill battle in marketing against larger, established brands that have comparatively unlimited budgets. However, research shows that these smaller, nimble businesses have distinct advantages over larger competitors – if they know where to find and engage them.
- [How We Use AI For Our Marketing Efforts](https://www.hughesmedia.us/how-we-use-ai-for-our-marketing-efforts/): Simply put, AI marketing applies something called “machine learning” toward the achievement of marketing goals. Rather than human reasoning, AI marketing leverages customer data and mathematical algorithms to anticipate customers’ needs and enhance the customer experience.
- [Voice Assistants Are Changing How We Search](https://www.hughesmedia.us/voice-assistants-are-changing-how-we-search/): With the rise of voice assistant technology – Alexa, Google, etc. – the opportunity for new marketing avenues increases as well. Traditionally, visual ads stimulate the eyes and the brain through appealing images that relate a product’s brand.
- [B2B PPC Strategies: How to Avoid Wasting Money on Google Ads](https://www.hughesmedia.us/b2b-ppc-strategies-how-to-avoid-wasting-money-on-adwords/): While effective B2B digital marketing shares some strategic components with B2C efforts, there are some significant differences. Understanding where these strategies separate can make a huge difference in your investment and in your outcome. This blog topic will cover some of the key strategies for keeping your B2B marketing costs low while maximizing results.
- [5 Questions to Ask When Hiring an SEO Company](https://www.hughesmedia.us/5-questions-to-ask-when-hiring-an-seo-company/): Hopefully, you're reading this blog on the front end of your search for a reputable SEO company. All too often, customers have come to us after being dazzled by figures and projections only to find that their investment of time and money in an SEO partner was a waste.
- [How to Handle Haters & Build Your Trust Factor](https://www.hughesmedia.us/how-to-handle-haters-build-your-trust-factor/): Accordingly, we strongly urge you to concentrate on your online “trust factor.” From the moment customers learn about your business, they begin building a concept of you and your reputation. You want their opinion to include positive and trustworthy thoughts. image online.
- [What You Need to Know About General Data Protection Regulation (GDPR)](https://www.hughesmedia.us/what-you-need-to-know-about-gdpr/): The General Data Protection Regulation (GDPR) establishes a strict guideline, passed by the European Union (EU), on how data collection has to be processed and controlled. This new protection law increases safeguards for individual’s data rights and generates more transparency on the web.
- [Free SEO Tools That Are Proven To Help Your Website Rank](https://www.hughesmedia.us/free-seo-tools-that-are-proven-to-help-your-website-rank/): Hughes Media has been doing SEO since 2000. We have the knowledge and experience of which SEO tools are best to use, and best of all which ones are FREE. We want to give you the top 6 free SEO tools to help you generate the results you desire in terms of clicks, conversion rates, and most importantly, revenues. Of course, having the right tools at your disposal makes all the difference.
- [How To Get More Revenue From Your Emails](https://www.hughesmedia.us/how-to-get-more-revenue-from-your-emails/): Simple Revenue Increase
- [How Voice Search Will Affect SEO in 2018](https://www.hughesmedia.us/how-voice-search-will-affect-seo-in-2018/): These smart speakers and mobile devices enable users to perform any search for any reason, including online purchasing. As the technology improves and consumers grow more comfortable with voice assistants, purchases made through voice search are projected to increase from $2 billion to $40 billion by 2022.
- [Social Media Influencers: The Way to Take Your Business Viral](https://www.hughesmedia.us/social-media-influencers-the-way-to-take-your-business-viral/): The strongest marketing plans today include a component focused on personalities or “influencers” who command a large presence on social media platforms. Briefly put, an influencer is anyone who holds high credibility and authority with a large audience. Once, these were celebrities from Hollywood, the music industry, the professional sports world, etc. Today, influencers can even be “regular” people who have built a tremendous audience on social media that may far out shadow the reach of traditional celebrities. The key to success lies in finding the right influencer for immediate and effective results.
- [9 Life-Changing Lead Generators That Will Grow Your Business](https://www.hughesmedia.us/9-life-changing-lead-generators-that-will-grow-your-business/): One of the most effective lead generators, eBooks are most often a “how to” guide of some kind. The idea is to offer your contacts some practical information that relates directly to your business. You can hire a freelance writer to write the book for you or build related blog posts into chapters for your eBook. When your eBook educates prospects and solves problems for them, they will look to you for future assistance.
- [Best Practices to Capitalize on the Efficiency of Email Marketing](https://www.hughesmedia.us/best-practices-capitalize-efficiency-email-marketing/): At Hughes Media, we believe email marketing is the core elemental effort in social media marketing. However, successful email campaigns require careful planning and strategy. What follows are some proven steps to ensure your emails get seen, opened, and read while providing motivation for the reader to take a desired action.
- [Is Twitter Becoming the New Leading News Station?](https://www.hughesmedia.us/twitter-becoming-new-leading-news-station/): Photo albums, statuses, check-ins, memes, funny videos, and the like. The foundation of social media sites like Facebook, Twitter, Instagram, SnapChat, Youtube, right? Well, yes, these components have dominated social media platforms for years and still rule some (think: Instagram and Snapchat). However, in recent years, there has been a striking shift in how these different platforms are beginning to operate, most notably in the number of users who are turning to social media for their daily dose of news.
- [How To Create High Quality Content](https://www.hughesmedia.us/create-high-quality-content/): There’s an old saying among professional writers: Quality work takes time. It can take many hours or even days to research, write, fine-tune and revise your blog post, article, or website copy before it’s ready to publish. Journalists and copywriters have known this for a long time. Increasingly, though, “quality content” is a popular buzzword among digital marketers. But what exactly is “quality” content?
- [The Benefits of Branding](https://www.hughesmedia.us/the-benefits-of-branding/): It doesn’t matter whether you have a retail store, manufacturing operation, cleaning service, medical practice, or consulting firm, branding is a vital component of your success. Here are some of the top ways branding can benefit your business:
- [Why Your Business Needs Social Media (Even if You Don’t Think It Does)](https://www.hughesmedia.us/business-needs-social-media-even-dont-think/): As a digital marketing agency, prospective clients often ask us, “Why does my business need social media?” That's a reasonable question, especially for certain types of businesses. For instance, you might have a B2B company and your target demo is something other than tech-savvy Millennials. Social media marketing may very well seem like something you don’t need to get into. However, the truth of the matter is, no matter what product or service you sell or what type of industry you’re in, social media is a valuable and powerful marketing channel.
- [Let’s Break it Down… What Gen Z Teens Love Right Now](https://www.hughesmedia.us/lets-break-downwhat-gen-z-teens-love-right-now/): Society as a whole has watched Gen Z grow up with mobile devices in hand. Gen Z obsesses over building online versions of themselves while staying connected to other trend setters. The question arises as to how marketers are using different digital outlets to connect with Gen Z, and how Gen Z is reacting to those marketing efforts.
- [Happy Hour Improv for Marketing Ideas](https://www.hughesmedia.us/happy-hour-improv-marketing-ideas/): December 15, 2016   |   4:30 - 6:30 PM   |   Piedmont Center - Building 5 Conference Room A
- [How to Rock an E-commerce Website](https://www.hughesmedia.us/how-to-rock-an-e-commerce-website/): Like it or not, American consumers are doing more and more of their purchasing on the Internet. Nearly 70 percent of people shop online at least monthly. If you have a retail store without a means to sell to your consumers online, we strongly suggest you pursue an e-commerce website.

## Pages
- [AI Disclosure](https://www.hughesmedia.us/ai-disclosure-hughes-media-digital-agency/): Hughes Media Digital Agency is a boutique digital marketing agency headquartered in Atlanta, Georgia. The agency was founded in 2000 by Deedra Hughes and provides lead generation, search engine optimization (SEO), answer engine optimization (AEO), pay-per-click advertising (PPC), website design, and creative services to midsize businesses across the United States.
- [Cumberland Academy | Private School WordPress Case Study](https://www.hughesmedia.us/private-school-wordpress-case-study/)
- [Copywriting](https://www.hughesmedia.us/copywriting-services/): Words that Sell. Stories that Stick. Strategies that Convert.
- [Fill Out Our Form](https://www.hughesmedia.us/fill-out-our-form/): "*" indicates required fields
- [Landscaping Marketing Agency](https://www.hughesmedia.us/landscaping-marketing-agency/)
- [HVAC Marketing Agency](https://www.hughesmedia.us/hvac-marketing-agency/)
- [Dumpster Rental Marketing Agency](https://www.hughesmedia.us/dumpster-rental-marketing-agency/)
- [Plumbing Marketing Agency](https://www.hughesmedia.us/plumbing-marketing-agency/)
- [Home Services Company – Local SEO Quiz & Score](https://www.hughesmedia.us/home-services-local-seo-quiz-and-score/): Our Local SEO Quiz is made specifically for Home Service Companies.
- [More Leads for HVAC Companies](https://www.hughesmedia.us/more-leads-for-hvac-companies/): Rember this… the more leads that you generate through lower-cost SEO, the fewer leads you’ll have to ‘buy’ through higher-cost PPC.
- [Account Manager](https://www.hughesmedia.us/account-manager/): FULL JOB DESCRIPTION
- [Lead Generation](https://www.hughesmedia.us/lead-generation/)
- [Press Release](https://www.hughesmedia.us/press-release/): Content Coming From Press Release.
- [Schedule](https://www.hughesmedia.us/home-services-marketing/calendly-schedule/)
- [Home Services Marketing](https://www.hughesmedia.us/home-services-marketing/):    
- [Schedule](https://www.hughesmedia.us/schedule/)
- [Our Services](https://www.hughesmedia.us/our-services/): MORE ABOUT OUR Email Marketing Services
- [Home](https://www.hughesmedia.us/)
- [Paid Social Media Manager](https://www.hughesmedia.us/paid-social-media-manager/): As the Paid Social Media Manager, you will also be responsible for driving strategy for organic social media accounts. Responsibilities for organic social media management include:
- [Your Company Can Make a Difference](https://www.hughesmedia.us/covid19-commercial-marketing/): Business owners, hotel owners, religious leaders, school administrators and facility managers all want to make their indoor environments safe. They’re scared and don’t know what to do or who to trust. Many people don’t know where to turn for help.  
- [Video Questionnaire](https://www.hughesmedia.us/video-questionnaire/): Your responses will help us understand your goals for video production and the mission of your company.  Your input is necessary although we will research and contribute ideas and recommendations. Company Name*Contact Email* Briefly summarize your product or service, and the overall idea for this video project.Why are you interested in having a video produced? (What are you trying to achieve by having a video created?)Who is your target audience for this video?What do you want the audience to do after they watch the video? (Contact you, sign up for a service, etc.)Do you have a storyboard created for your video?Where will this video shoot take place? (At your office, multiple locations, need a studio space, etc.)Approximately, how long will the video be?Where do you plan to publish the video? (Social media, YouTube only, television commercial, etc.)What is your budget for the video?Do you plan on including any interviews or voice over?Do you have any existing videos or other collateral this video will need to match (in terms of editing style, visual appearance, music, etc.)Are you interested in including aerial footage (drone)?What is your timeline for this video? (Including when you want the video shot and when you need the edited video completed)Any additional comments?
- [LinkedIn Training Questionnaire](https://www.hughesmedia.us/linkedin-questionnaire/): CompanyThis field is for validation purposes and should be left unchanged.How often do you use LinkedIn? Daily Weekly Monthly What the heck is LinkedIn? Which type of LinkedIn Page do you have? Business Page Personal Page Both Do you log into your LinkedIn account with your phone? Yes No If you could ask a marketing professional one thing about LinkedIn, what would that be?Please provide us your LinkedIn Url
- [Email Marketing](https://www.hughesmedia.us/services/email-marketing/): Email marketing allows your business to continually keep your target audience engaged - so your brand is top of mind.
- [Website Design](https://www.hughesmedia.us/services/website-design/): A company or organization's website is its most valuable digital asset. We have a team of talented graphic designers, UI/UX experts, developers and content strategists dedicated to creating a unique and branded website focusing on your company or organization's objectives. Wouldn’t it be great to have an exciting website that also generates leads/sales?
- [Programmatic <br>Advertising](https://www.hughesmedia.us/services/programmatic-advertising/)
- [Creative Services](https://www.hughesmedia.us/services/creative-services/)
- [Social Media Marketing](https://www.hughesmedia.us/services/social-media-marketing/): YES, your business needs social media, period. Social media is not going away. It impacts every aspect of our world today. Still, you may be wondering exactly why you need social media. Here are a few good reasons:
- [Pay-Per-Click](https://www.hughesmedia.us/pay-per-click/)
- [Print Work](https://www.hughesmedia.us/print-work/): Postcards Bi-Fold Brochures   Folder and One Sheet Inserts   8.5 x 11-inch Tri-Fold Brochure   Magazine Ads   Cutsheets   Counter Cards   Rack Card  
- [Atlanta SEO Agency <span>We’ll Outrank Your Competition</span>](https://www.hughesmedia.us/seo/)
- [Video Production](https://www.hughesmedia.us/video-production/)
- [Video Production](https://www.hughesmedia.us/services/video-production/): Examples of Videos We've Produced  
- [Whitepaper](https://www.hughesmedia.us/whitepaper/): There is a lot to consider when designing and developing an e-commerce website. Read our whitepaper to learn what steps to take in order to be successful. How to Rock an E-Commerce Website Fill out the form below to download and read our whitepaper
- [Our Process](https://www.hughesmedia.us/about/our-process/): We listen to your needs and we plan on how to meet your goals. This is typically in the form of weekly in-person and/or phone meetings for 1 month. Our team will also follow-up with you with questions. If we need to know something, we’ll pick up the phone and call!
- [What Our Interns Have to Say…](https://www.hughesmedia.us/what-our-interns-have-to-say/): My name is Jacqueline Richtman. This past May, I graduated from the University of Georgia with a degree in public relations. After graduation, I knew I wanted to discover the ins and outs of real-world digital marketing from a smaller agency setting.
- [We’re Seeking Office Space Near Suntrust Park](https://www.hughesmedia.us/were-seeking-office-space-near-suntrust-park/)
- [Apply for a Job](https://www.hughesmedia.us/about/careers/apply-for-a-job/): We're glad you are interested in working for Hughes Media! Please enter your information and submit your resume below.
- [Careers](https://www.hughesmedia.us/about/careers/): We are always seeking passionate individuals to join our growing team! Review our current openings below. Think you could contribute to our team but don't see an opening below that sounds like you? Send us your resume by clicking the button below and say hello! Your unique skills might be what we didn't know we were looking for!
- [E- Commerce Questionnaire](https://www.hughesmedia.us/e-commerce-questionnaire/): Your responses will help us understand your vision for your business and the mission of your company.  Your input is necessary although we will research and contribute ideas and recommendations.
- [Frank Finds Your Website Boring](https://www.hughesmedia.us/frank-finds-your-website-boring/): Hughes Media put Re/Max Turks and Caicos on the map...We get leads and calls as the proof of their work. Just call me and I'm happy to endorse Hughes Media.
- [Sitemap](https://www.hughesmedia.us/sitemap/): Posts1 Tip to Drastically Improve Your Videos10 Reasons Why Your Business Absolutely Needs SEO4 Tips to Maximize Instagram Video Ads5 Questions to Ask When Hiring an SEO Company8 Voice Search SEO Tips9 Life-Changing Lead Generators That Will Grow Your Business9 SEO Tips For HVAC CompaniesAdapting to the Era of Voice Search: SEO Best PracticesAI-Driven Marketing: Tools and Trends Businesses Should AdoptB2B PPC Strategies: How to Avoid Wasting Money on Google AdsBest Practices for Facebook Video AdsBest Practices to Capitalize on the Efficiency of Email MarketingCOLORING YOUR BRANDDigital Marketing for Home Services: A Complete GuideDigital Marketing for Plumbers: 8 Strategies to Grow Your BusinessDigital Marketing Strategies for 2023Digital Marketing Trends to Watch in 2019Dominate Local Search: 7 Essential Local SEO Tips for HVAC CompaniesEffective Holiday Engagement StrategiesEffective SEO Strategies for Plumbing and HVAC Companies: A Simple Guide to Boost Your BusinessExploring the SEO Landscape: 2024 Predictions and StrategiesFree SEO Tools That Are Proven To Help Your Website RankGoogle Analytics 4 (GA4) Advantages & DisadvantagesGoogle Just Removed FAQ Rich Results From Search: What It Means for Your SEOGoogle’s Helpful Content Update & Best PracticesGuide to a Successful Social Media StrategyGuide to Video Storage & Cloud Back-ups for Marketing CompaniesHappy Holidays from Hughes MediaHappy Hour Improv for Marketing IdeasHolistic Digital Marketing: How to Seamlessly Integrate SEO, Content, Social, and MoreHow AI Is Changing Search: What Atlanta Businesses Need to Know About The Google Search UpdateHow Digital Marketing Helps to Grow Your BusinessHow Hughes Media Cut PPC Conversion Costs by 47% (A Real B2B Google Ads Case Study)How Important is Content in a Digital Marketing Strategy?How to Build a Strong Online Presence with a Plumbing Marketing AgencyHow to Compete with Brands that Have Bigger BudgetsHow to Create a Successful Content Marketing Strategy in 9 StepsHow To Create High Quality ContentHow To Get More Revenue From Your EmailsHow to Handle Haters & Build Your Trust FactorHow to Optimize Your Plumbing Website for Local SEOHow to Rock an E-commerce WebsiteHow Voice Search Will Affect SEO in 2018How We Rebuilt Davis & Sons Plumbing’s Digital FoundationHow We Use AI For Our Marketing EffortsHughes Media Announced as UpCity Local Excellence Award WinnerHughes Media Raleigh: Expert Digital Marketing for North Carolina BusinessesHughes Media Secures a Spot on Clutch’s List of Top SEO Companies in GeorgiaIs PPC Equally Important As SEO to Rank for Keywords?Is Twitter Becoming the New Leading News Station?Let’s Break it Down… What Gen Z Teens Love Right NowMedical Marketing Excellence: 2023 Gold Aster AwardNail Email Marketing with Top CTR Boosting TacticsNo Travel, No Problem: Use these Crucial Tools to Increase Business During COVID-19Our Brightest Takeaways from Digital Summit 2019Plumber SEO: 8 Strong SEO Tips to Boost Your Presence OnlinePPC Power Play: Maximizing ROI with Pay-Per-Click Advertising CampaignsReal Estate MarketingSEO For Beginners: 11 Key Steps to Boost Organic TrafficSEO's New Brain: Decoding AI's Impact on Content Strategy and Online SuccessSocial Media Influencers: The Way to Take Your Business ViralStart SMART in 2023: How to Set (and Achieve) SMART Marketing Goals for your BusinessSupercharge Local Plumber SEO with AI ToolsThe Benefits of BrandingThe Evolution of Digital Marketing: From Keywords to AI SearchTips to Boost Organic Traffic on Your Website in 2021Top 5 Digital Marketing Strategies That Actually Work for Businesses in 2020Top 7 Benefits of Digital MarketingTop on the Fly Google Analytics ReportsUpdating Brand Logos: Re-Design or Refresh?Video Should be Your Company’s #1 PriorityVoice Assistants Are Changing How We SearchWhat Are the Guidelines for Choosing the Right Keywords for PPC?What Does a Full-Service Digital Marketing Agency Actually Do?What Is Schema Markup & Why Is It Important for SEO?What You Need to Know About General Data Protection Regulation (GDPR)What You Should Know About LinkedIn Video AdsWhy is Local SEO Important for Plumbers? Here Are 10 Key ReasonsWhy Your Business Needs Social Media (Even if You Don't Think It Does)Why Your Website Needs Schema MarkupPagesAbout UsCareersApply for a JobOur ProcessAccount ManagerAI DisclosureAtlanta SEO Agency <span>We'll Outrank Your Competition</span>BlogBrandingCase StudiesContact UsCopywritingCumberland Academy | Private School WordPress Case StudyDumpster Rental Marketing AgencyE- Commerce QuestionnaireFill Out Our FormFrank Finds Your Website BoringHomeHome Services Company - Local SEO Quiz & ScoreHome Services MarketingScheduleHVAC Marketing AgencyLanding Page QuestionnaireLandscaping Marketing AgencyLead GenerationLinkedIn Training QuestionnaireLogo QuestionnaireMarketing AutomationMore Leads for HVAC CompaniesOur Core TeamOur ServicesPaid Social Media ManagerPay Per Click QuestionnairePay-Per-ClickPlumbing Marketing AgencyPress ReleasePrint WorkPrivacy PolicyReviewsScheduleSEO QuestionnaireSEO Report CardServicesCreative ServicesEmail MarketingProgrammatic <br>AdvertisingSocial Media MarketingVideo ProductionWebsite DesignSitemapSocial Media QuestionnaireStrategy QuestionnaireVideo OptimizationVideo ProductionVideo QuestionnaireWe're Seeking Office Space Near Suntrust ParkWebsite QuestionnaireWhat Our Interns Have to Say...WhitepaperYour Company Can Make a DifferenceTeamAllison CamposAngie SawersBrooke VandiverCrystal McCallDeedra HughesLouise BusherMonica BixbyRoy RogersSarah HammondShawn MahoneyShawn Mahoney Jr.Stephanie Braatz
- [Privacy Policy](https://www.hughesmedia.us/privacy-policy/): We are pleased that you are visiting our website, and thank you for your interest. In the following, we inform you about:
- [SEO Report Card](https://www.hughesmedia.us/seo-report-card/)
- [Landing Page Questionnaire](https://www.hughesmedia.us/landing-page-questionnaire/): Your responses will help us understand your goals for your company.  Your input is necessary although we will research and contribute ideas and recommendations.
- [Strategy Questionnaire](https://www.hughesmedia.us/strategy-questionnaire/): Your responses will help us understand your goals for strategy and the mission of your company. Your input is necessary although we will research and contribute ideas and recommendations.
- [Social Media Questionnaire](https://www.hughesmedia.us/social-media-questionnaire/): Your responses will help us understand your goals for social media and the mission of your company.  Your input is necessary although we will research and contribute ideas and recommendations.
- [Website Questionnaire](https://www.hughesmedia.us/website-questionnaire/): Your responses will help us understand your vision for your website and the mission of your company.  Your input is necessary although we will research and contribute ideas and recommendations.
- [Logo Questionnaire](https://www.hughesmedia.us/logo-questionnaire/): Your responses will help us understand your vision for your logo and the mission of your company.  Your input is necessary although we will research and contribute ideas and recommendations.
- [SEO Questionnaire](https://www.hughesmedia.us/seo-questionnaire/): Your responses will help us understand your goals for SEO and the mission of your company.  Your input is necessary although we will research and contribute ideas and recommendations.
- [Pay Per Click Questionnaire](https://www.hughesmedia.us/pay-per-click-questionnaire/): CommentsThis field is for validation purposes and should be left unchanged.PROSPECT PPC QUESTIONNAIRE
Your responses will help us understand your PPC goals and the mission of your company. Your input is necessary although we will research and contribute ideas and recommendations.COMPANY NAME:*CONTACT EMAIL*  1. What is your website?2. Who are your competitors?3. Are you currently using an agency (or have you ever in the past) or are you managing pay-per-click in-house?4. What platforms are you using (or have you used in the past)? (i.e. Adwords, Centro, etc.)5. What types of campaigns are you running (or have you run in the past)? i.e. Search, Remarketing, Display, Call-Only, etc.6. How much are you spending per month per platform? Are you looking to increase, decrease or maintain that spend?7. What regions/geographic locations are you currently targeting (or have you targeted in the past)?8. How many leads (calls, web forms, etc.) are you getting from your campaigns? How many leads would you prefer to get?9. If you're running search ads, what keywords are you buying (or have you bought in the past)? Are you buying your name and/ or competitors' names?10. What is your average cost-per-click? What is your average click-through-rate?11. What challenges have you experienced with doing pay-per-click?12. Do you have tracking installed on your website to track leads from your campaigns?13. What is your profit per lead and what is your desired cost per lead?14. What is your overall goal with pay-per-click? (i.e. Branding, Lead Generation, etc.)15. What percentage of your business is repeat business?16. What's the lifetime value of one of your customers?17.If you're currently doing pay per click (or have done pay per click in the past), what has worked well and where do you think you can improve?
- [Blog](https://www.hughesmedia.us/blog/)
- [Video Optimization](https://www.hughesmedia.us/video-optimization/): According to Forbes, video traffic will make up over 80% of all internet traffic by 2021. Download this guide to help you optimize your videos and gain valuable traffic.
- [Our Core Team](https://www.hughesmedia.us/our-team/)
- [Branding](https://www.hughesmedia.us/branding/): In today’s fast-paced, information-saturated world, the competition for consumers’ attention—and wallets—is intense. For any one product or service category, there may be seemingly endless choices that all appear to be very similar in terms of features and quality. If you own a B2B or B2C business, you may be wondering how to make your product or service stand out in the marketplace, and convince potential clients and consumers to try, purchase and repurchase what you have to offer. Certainly one of the key elements in any successful marketing endeavor is branding.
- [Marketing Automation](https://www.hughesmedia.us/marketing-automation/): Marketing automation refers to technologies that automate marketing processes to enhance efficiencies for the purpose of attracting, converting, and closing prospects and delighting customers. Hughes Media has experience with various marketing automation software platforms like Pardot and Silverpop, as well as with content creation for these platforms. Without the content, there is no reason for the customer to engage.
- [Reviews](https://www.hughesmedia.us/reviews/)
- [Case Studies](https://www.hughesmedia.us/case-studies/): Please click on the case study below to learn more. For additional references and case studies, please contact us.
- [Contact Us](https://www.hughesmedia.us/contact/)
- [Services](https://www.hughesmedia.us/services/)
- [About Us](https://www.hughesmedia.us/about/):      

## Cases
- [Cumberland Case Study](https://www.hughesmedia.us/case-study/seo-marketing/)
- [Case Study Spanish Marketing](https://www.hughesmedia.us/case-study/case-study-spanish-marketing/)
- [American Air Conditioning & Heating](https://www.hughesmedia.us/case-study/american-air-conditioning-heating/)
- [Piedmont M&A Advisors](https://www.hughesmedia.us/case-study/website-redesign/)
- [Maid Brigade Franchise](https://www.hughesmedia.us/case-study/paid-search/)
- [Georgia Highway Contractors Association](https://www.hughesmedia.us/case-study/social-media/)
- [Arch Auto Parts](https://www.hughesmedia.us/case-study/retail-marketing/)
- [Four Seasons Plumbing Case Study](https://www.hughesmedia.us/case-study/seo/)
- [Greater Southern Case Study](https://www.hughesmedia.us/case-study/ecommerce-website/)
- [Case Studies Remax](https://www.hughesmedia.us/case-study/case-studies-remax/)
- [Case Studies Mat Tech](https://www.hughesmedia.us/case-study/case-studies-mattech/)
- [Case Studies First Fresh](https://www.hughesmedia.us/case-study/influencer-marketing/): Don't Write Here..

## Team
- [Deedra Hughes](https://www.hughesmedia.us/team/deedra-hughes/): Deedra Hughes founded Hughes Media in 2000 as a media buying and advertising agency. Her clients included both national and local companies like Pulte Homes and Budget Rental Car. After two years, market demands required Hughes Media to begin offering website development, Google Adwords and search engine optimization. Deedra was an early adapter to internet ad buying (pay-per-click), leading her to build a full-service digital agency. Today, Deedra directs a digital team of internet marketers and website developers. Deedra has put together a team of over 20 digital experts whose specialties include SEO, PPC, SEM, marketing automation, email marketing and segmentation, website design and development, and more. Her team is made up of people who are experts in their channel of marketing, and clients’ results-focused. They are trained and encouraged to do the right thing for their clients. Under her leadership, the Hughes Media team has managed over 800 domains and websites worldwide.
- [Angie Sawers](https://www.hughesmedia.us/team/angie-sawers/): Angie’s journey at Hughes Media began as a junior graphic designer, and over the years, she has expanded her skill set across multiple marketing disciplines. Her deep understanding of design, development, and data-driven strategy allows her to bridge the gap between creativity and functionality, delivering websites that not only look beautiful but perform seamlessly. Known for her unique blend of left- and right-brain thinking, Angie finds just as much joy in spreadsheets and process optimization as she does in conceptual design and creative problem-solving.
- [Monica Bixby](https://www.hughesmedia.us/team/monica-bixby/): Account Director
- [Allison Campos](https://www.hughesmedia.us/team/allison-campos/): Graphic Designer
- [Brooke Vandiver](https://www.hughesmedia.us/team/brooke-vandiver/): Account Manager
- [Sarah Hammond](https://www.hughesmedia.us/team/sarah-hammond/): Sarah is a Paid Media Specialist at Hughes Media, where she supports the execution and optimization of campaigns across search, social, and OTT/CTV platforms. With over five years of experience managing paid media for clients across a wide range of industries, Sarah brings a strong analytical mindset and strategic approach to every campaign she manages.
- [Crystal McCall](https://www.hughesmedia.us/team/crystal-mccall/): Crystal is a Paid Search Specialist at Hughes Media, where she brings deep expertise in digital advertising strategy and campaign optimization. Beginning her career in digital marketing, Crystal quickly discovered her passion for paid search and has continued to excel in this dynamic, results-driven channel. With a data-focused mindset and a creative approach to keyword strategy, she develops compelling and highly targeted campaigns that drive qualified traffic and achieve optimal conversions for clients.
- [Stephanie Braatz](https://www.hughesmedia.us/team/stephanie-braatz/):      
- [Shawn Mahoney](https://www.hughesmedia.us/team/shawn-mahoney/): Technical Director
- [Roy Rogers](https://www.hughesmedia.us/team/roy-rogers/): Roy is the furriest member of Hughes Media. His duties as Hughes Media's mascot include barking at the printer, warming laps, greeting guests and tirelessly tail wagging. When he's not working, Roy enjoys eating table scraps and playing his favorite stuffed animal.
- [Shawn Mahoney Jr.](https://www.hughesmedia.us/team/shawn-mahoney-jr/): Shawn Mahoney Jr is a Drone Videographer & Digital Marketing Specialist at Hughes Media, where he produces high-quality aerial footage, animations, and digital visuals that help brands tell their stories from a new perspective. Combining drone videography, animation, editing, and digital strategy, Shawn crafts engaging content that enhances campaigns across web and social platforms. He also directs photo and video shoots as needed, ensuring every project aligns with each client’s creative vision and brand goals.
- [Louise Busher](https://www.hughesmedia.us/team/louise-busher/): Louise is a Bookkeeper at Hughes Media with more than 10 years of experience in the financial field. She has worked with a wide range of organizations, from large corporations to small businesses and non-profits, bringing exceptional attention to detail and a strong commitment to financial accuracy.

## Review

## Press Release
- [2023 Gold Aster Award](https://www.hughesmedia.us/press_release/medical-marketing-excellence-2023-gold-aster-award/): We proudly announce that Hughes Media is a gold award honoree through the Aster Awards. The Aster Awards is one of the largest and most respected national/international competitions. This elite program recognizes outstanding excellence in healthcare advertising & marketing.
- [Hughes Mahoney Honoree](https://www.hughesmedia.us/press_release/hughes-mahoney-honoree/): ATLANTA, Georgia - Cumberland Academy of Georgia, a special needs school dedicated to helping kids with autism and other learning differences, will honor its Board President, Deedra Hughes-Mahoney at their 13th Annual Gala, Hula Palooza, on Saturday, March 26, 2022.